7 C's of Communication You Need to Know
Agus Setiawan

PhD candidate and result-oriented Director with 25 years experience with involvement in all levels of Business Strategy, Sales and Marketing, Managing Project and Product Development. Aside of managing a company, he is also the best corporate trainer and public speaker in seminar and conference.

4 Ways to Improve Business Communication

Business communication is a process of sharing information between employees inside and outside the organization. An effective business communication reflected on how employees and management interact among each other to reach organizational goals and aligned with the core organization values. Therefore, it is important for professional to improve their business communication skill. Further, there are several ways to improve employee’s business communication skill:

Be clear about the goal

The organization’s mission is the cornerstone of your communications as well as everything else, so it should not be a mystery to the people who work for it. Ensure that everyone is aware of what you are trying to achieve will help more people support the organization's vision.

Monitor communication activities

Make sure you are constantly gathering data and feedback on your communication approach. One way to do this is to host an always-on survey, asking staff to rate their experiences of using organization's communication tools and policies at regular intervals. Therefore, you will be able to identify trends or give immediate impact for them.

Lead by example

Communicate with your colleagues through the means and channels that you and they intend to use. For example, if you need an immediate communication, then you should use instant messaging instead of using email. This will empower the team members to lead by example too.

Provide a training

Try to provide training sessions at least once a year for all employees to ensure they are using the communication system to its fullest potential along with provide regular clinics and drop-in sessions for all staff who need to refresh their skills or ask questions.


To sum up, in disruptive era, it is important to develop employee skills especially business communication skill, as it will be beneficial to improve organizational practices, eliminate silos, keep employees informed and reduce errors which can leads to organization growth and advancement.

Bochenski, M. (2020). Business communication strategies and why organizations need them. Workplace, CA: USA.

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